Native Instruments and Abbey Road Studios have partnered up to create an upcoming line of software instruments that capture the Abbey Road sound.
Abbey Road Studios youtube video tour courtesy NativeInstruments.
Thursday, December 10, 2009
Abbey Road Native Instruments
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The two companies may want to leverage each others' strengths in the mixing/mastering area by NI bringing the AR skills, assets and gems to the market in higher volumes, at lower prices and with the effective packaging from and synergy with NI's Kore2 and Komplete products. NI can get a nice mastering addition to their offering, and NI's distribution channel will bring more value to AR than it would to the likes of IK Multimedia or izotope who are already well established in this space. I have written a little more about this on my blog: http://bit.ly/76nvGz
ReplyDeletei like the mastering plug-in idea. there are a lot of possibilities here. the promo video is filled with clues...
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